Editing 5

As the editing deadline was approaching I thought that it was necessary to continue editing in my free time, so that the correct clips were placed in the correct places even if they were not cut or edited. This was because it would then make it easier to select the appropriate scenes from the correct clips. However, I soon began cutting the clips and applying 'effects' and transitions which were on the story board, and created a total of 1 min 59 seconds of the finishing music video.

Effects
Cartoon effect-

The 'Cartoon effect' was applied as it supported the narrative and the song title 'Superman' this is because 'Superman' is usually associated with the renowned Marvel comics. Nevertheless, the 'Cartoon effect' was also beneficial as many of our shots were dimly lit and grainy, however the use of this effect brightened the scenes by changing the contrast settings. Furthermore, the 'Cartoon effect' also reflects a sense of imagination, which in this case is the protagonist female character's imagination. However, some scenes showed an ordinary shot fading into a 'cartoon' shot, therefore it was vital that the scenes showed continuity, this was achieved by cutting the scenes into two clips, then applying the effect and transitions.

Romantic Effect-

Although this scene was not intended to be a romantic scene, I made use of the 'Romantic effect' as it lightened the dully lit scenes, created due to bad lighting. Moreover, this effect also created a distinct difference between the actual date scenes, and the female character's imagination, when the lyrics read "...devil did him a deal...".

Reverse and Speed-

Towards the end of the music video as the narrative shows the female character choosing her 'superman', the 'Hunk' and the 'Punk' is shown walking backwards down the road. This was achieved by making use of the 'reverse effect', and showed that these characters were not essential to the protagonist character's love life. Furthermore, I sped these scenes in order to create a comical, effect usually used in Marvel cartoons.

Transitions
Jump Cut-

Once again I made use of 'Jump Cuts', as it allowed the shots to change on the beats of the songs, which were fast and consistent. Jump cuts also maintain an exciting feel as the shots are quick and sharp, therefore keeping the audience enticed.

Fade-

I made use of 'Fade' transitions mostly because it showed the audience the change in scenes and perspective, as it was usually applied to 'Fade' into scenes of imagination rather than reality, shown (above) by the original clip, and cartoon clip.